Online Focus Group Needed
One of the cool things about the blogosphere is that you can get immediate feedback about a campaign without having to go through a long, drawn-out process of focus groups, etc. to get a promotion to market quickly.
So I’d like to leverage this little blog to get feedback from people about this video (click on the polaroid that says Play Episode 1). It’s intended for a developer audience, to engage them into learning more about learning how to program using multithreading (writing code for multi-processors) techniques.
I know my audience is not the intended audience, rather, we’re likely to be marketers. So put on your marketing cap and have at it: what do you think?
- Too long?
- Too short?
- Boring?
- Obtuse?
- I’d pass it along…
- I’d pass right by…
- I’ll pass, thank you…
Thanks for the comments - I will make good use of them, I promise.
I think it’s too long, and I don’t really get what it’s about. I probably wouldn’t come back looking for the second episode, even if it was pretty compelling, my attention span isn’t that long. I think the whole thing could be much shorter, and maybe just start out with the nerf shootout, maybe with another developer instead of the frightening boss guy. Walter is much faster, and his friend can’t figure out why. Walter then tears his own chest open to reveal two hearts beating simultaneously. He’s a multithreaded, dual core nerf shooting machine.
also the whole game show thing reinforces something that I don’t suspect helps multithreading’s adoption much - that’s it’s really complicated. I think it would be better to focus on how it’s now easier due to intel tools.
Online focus groups are important in the future of market research. Its all about refining the method and techniques to engage the audience.