Attensa + Blogosphere + Previews
I’m prepping the blogosphere this weekend for an upcoming announcement by Attensa on Tuesday, August 28.
They’re going to announce some pretty major enhancements to their enterprise 2.0 RSS platform, and a Mac reader - finally.
If you’d like a scoop, you’re welcome to contact me at janet (at) janetleejohnson.com.
I’ve got screen shots galore, a preview of the press release, a pre-release download area to try the Mac reader, a video of Attensa’s Scott Niesen demoing the new capabilities and more:
In fact, check out this screen shot from within their River of News view - you no longer have to leave your RSS reader in order to see the full effect of a site’s content, in context. (Including video!)

Attensa is a firm believer in the power of the blogosphere to push the needle on new product announcements and adoption. They’ve hired a blogger (me!) to replace a traditional PR agency, and I’ve joined forces with their SEM firm, Anvil Media, to push the envelope on discovering industry influencers. And they’ve got strong traditional media relationships as well.
Show your support for the preview. I’m prepped and happy to share news and information - ping me for more.
[...] Posted by lawyerkm on August 27th, 2007 Janet Johnson dropped us a comment on the “About” page regarding Attensa and an upcoming announcement. See her blog for details. Full disclosure: Attensa is a client of Janet’s. [...]