MicroPR - How to Pitch Media 2008
Anyone with an interest in PR and how to more effectively pitch press should read Brian Solis’ extremely descriptive, well-constructed and educational “MicroPR Personalizes Public Relations” post.
There’s a great list of editors and bloggers who prefer to be pitched on Twitter, which is something I saw emerging a month or so ago. There are also very well defined “how to” steps. I hope those practitioners who are just beginning to learn to pitch bloggers and new media influencers will read and utilize.